About

In 1994, a fresh hi-fi and TV store emerged in Ronse, dubbed the ‘queen of the Flemish Ardennes’. Two years later, the spotlight pivoted to the marketing and leasing of professional projectors. To this day and with Jan de Keyser as its unique helmsman, Whitemilk has experienced consistent yet rapid expansion, now boasting three branches, an ever-evolving entrepreneurial team, a forward-looking and inventive ethos, cherished collaborations, and inspiring references.

How we roll: the Whitemilk power

You are our inspiration. Our approach follows a clear and meticulously crafted step-by-step strategy, where we initially invest ample time in mutual understanding. Subsequently, we develop a sustainable plan for image and sound, refining it until we achieve your flawless setup. We merge the highest quality in audio and video (AV) with cutting-edge IT solutions and impeccable design, all with you in mind.

In doing so, we recognise that simplicity often harbours brilliance. To us, technology is a tool, not an endpoint. We’re committed to providing unwavering support, from our initial meeting to long after the installation is complete, driven by the same passion. This is part of our 360° vision.

We go beyond your regular AV company. We know how to tackle the most complex projects. We innovate more than any AV company. We commit to doing it for you.

To the core

• We are the experts: we stay ahead of the game, attentive to continuous self-improvement and employee development.
• We think ahead: with a positive, honest and future driven can do attitude.
• We connect people: we believe in our team, in co-creation and in empowering other teams to work together.
• We are committed to deliver: we service the customer above all else.

Our goal

‘Whitemilk Solutions’ takes collaboration within our clients organisation to a higher level. ‘Whitemilk Rental’ knows that it requires a lot of know-how to create the ‘wows’ and has got that covered for you.